MEDIA ALERT
For Immediate Release
Contact: Michelle Breeze, Erwin-Penland
(864)-672-5578
michelle.breeze@erwinpenland.com

Greenville Ad Club Hosts Tim Williams on “Evolve or Die”

Greenville, SC (March 8, 2005) – The Greenville Ad Club (GAC) will be hosting President Tim Williams of Ignition Consulting Group Thursday, March 17, 2005 at 6:00pm at the Embassy Suites and Hotel. The Embassy Suites is located at 107 Verdae Blvd in Greenville, South Carolina.

In his presentation “Evolve or Die,” Tim Williams takes an in-depth look at how and why the advertising agency business model must change. He looks at the critical questions surrounding making the transformation from the agency of the past to the agency of the future. He contends that most of today’s clients don’t need advertising – they need successful brand relationships.

As founder and president of Ignition Consulting Group, Tim Williams has advised agencies and other firms in the creative services industry throughout the United States and abroad. RSVP to (864) 371-8214; Guest fee $25; Visa/MasterCard accepted; No shows will be billed.

The Greenville Ad Club is an affiliate of the American Advertising Federation (AAF), the country’s leading professional advertising organization. Membership is made of professionals in the advertising and marketing communications industries. Meetings are held on the third Thursday of each month, September – June. For more information, call (864) 371-8214 or log onto www.gvilleadclub.org.